Birchbox Co-Founder Katia Beauchamp: We?re Poised To Grow Way Beyond Beauty [TCTV]

Birchbox, the New York City-based startup that provides a monthly delivery service of beauty and personal care product samples, seemed like a lark to some when it when it first came on the scene back in September 2010. Since then, of course, Birchbox has been validated a few times over. Female-oriented websites have skyrocketed -- Pinterest, anyone? -- and the subscription commerce space has taken off as well. Today, Birchbox itself now has more than 100,000 paying subscribers, a staff of 60 full-time employees, and has raised nearly $12 million in venture capital funding. So when we heard that Birchbox co-founder Katia Beauchamp (pronounced "Beechum") was in San Francisco this past week, we invited her to swing by TechCrunch TV to give us an in-person update on how things are going at her company. You can watch our full interview in the video embedded above, but here are some of the topics we touched on:

elf on a shelf elf on a shelf carrier iq carrier iq linda perry world aids day horse slaughter